How Much Does It Cost To Shoot A Movie In Nigeria?

When it comes to movie production, one of the questions producers usually ask is “How much does it cost to shoot a movie in Nigeria?” This is a great question because the cost of producing a movie varies greatly from one country to another. Depending on the type of production, the budget can vary significantly. It is important for filmmakers to research and be aware of the typical costs associated with movie making in Nigeria before they embark on a project.

Nigeria’s film industry, popularly known as Nollywood, is one of the largest in the world. This means that the cost of producing movies in the country can vary significantly, Although Nigeria does not yet have a production-wide budgeting system for film-making, expenses still need to be taken into account.

To help young filmmakers we created this article to help them examine the costs of shooting a movie in Nigeria and offer tips to help potential filmmakers plan their budgets accordingly.

Just so you know the cost of making a movie in Nigeria can vary significantly depending on the scope and type of project. A straightforward low-budget feature film, for instance, will generally cost around N500,000 ($1,430 USD) for shooting and editing.

This figure does not include the cost of hiring a cast and crew, renting equipment, or licensing music. A mid-budget feature film, on the other hand, can cost between N2,500,000 ($7,100) and N10,000,000 ($28,400). With a budget of N4,000,000 ($11,400), one can produce a high-budget feature film with quality visuals, effects, and an impressive cast.

So, here is a breakdown of some of the major costs associated with producing a movie in Nigeria.

The pre-production phase of film production is the first step in the filmmaking process which generally cost around 10-20% of the total budget and typically involves a variety of tasks such as scouting locations, hiring cast and crew, and budgeting.

Cost To Shoot A Movie In Nigeria

In the Nigerian film industry, pre-production costs usually include the following:

• Script fees: Many filmmakers choose to hire writers for the purpose of writing the script for their movie. This cost will vary depending on the length and complexity of the script as well as the experience of the writer.

• Location Costs: The cost of shooting a movie in Nigeria depends heavily on the location. Some locations are more expensive than others. Locations such as Lagos, Abuja, and Port Harcourt are particularly expensive due to their high demand. If a production requires locations outside of these main cities, there are other locations available at lower costs. Additionally, if a production plans to shoot outside of Nigeria, the cost of travel and lodging must be factored into the budget.

• Crew: The crew is another major expense. Having an experienced and competent crew is essential to having a good quality movie. You will need to pay the crew members for their services, as well as provide them with food and transportation. Depending on the size of your crew and the complexity of the movie, this can cost anywhere from a few thousand to hundreds of thousands of naira.

• Equipment costs: Filmmakers need to acquire cameras, lights, sound equipment, and other tools of the trade in order to properly create their film. Equipment costs can range from a few hundred naira to tens of thousands of naira.

Still on equipment and rental next thought is your best option when you think of producing a film in Nigeria, the company literally have all the equipment’s needed to produce a film in Nigeria.

• Insurance costs: In order to protect themselves and their production, filmmakers should purchase insurance. This cost will vary depending on the type and amount of coverage required. Production Costs When the movie goes into production, there are several costs associated with the actual filming process.

These include: • Camera rental costs: Rental fees for cameras and camera equipment can range from a few hundred dollars to tens of thousands of dollars. The cost of cameras can vary greatly depending on the size and complexity of the camera as well as the length of the rental.

• Film processing costs: In order to properly record and develop the film for editing, filmmakers need to send their film to a laboratory for processing. Processing costs can vary depending on the length of the film and the type of processing needed.

• Lighting costs: Lighting is an integral part of any film set. The cost of lighting can vary greatly depending on the size and complexity of the lighting setup.

• Transportation costs: During the production process, filmmakers may need to transport equipment and crew members. This cost will vary depending on the location, number of crew members, and type of equipment being transported. Post-production costs

The post-production phase of film production is just as important as the filming phase and this generally cost about 25-35% of the total budget and there may also be additional costs associated with marketing, advertising, and distributing the movie once it is finished.

The post-production phase involves tasks such as editing, color correction, sound mixing, and special effects. The most common post-production costs are as follows:

• Editing costs: Editing involves assembling the footage shot during production into a cohesive story. This task is usually completed by a professional editor and can cost thousands of dollars depending on the length and complexity of the movie.

• Color correction: During the post-production process, filmmakers may need to use color correction to adjust the color balance of their film. This process can be completed using software and typically costs a few hundred dollars.

• Sound mixing: A professional sound mixer is typically hired to mix the sound recorded during production. This can cost hundreds of dollars or more depending on the length and complexity of the movie.

• Special effects: Special effects are often used in film to create a certain look or atmosphere. The cost of creating these effects can vary greatly depending on the type and complexity of the effects needed.

• Music and sound effects: Music and sound effects are used to enhance the overall atmosphere and story of the film. The cost of licensing music and sound effects can range from a few hundred dollars to several thousand dollars depending on the complexity and length of the film. Advertising and Distribution Costs In order for a movie to be successful, filmmakers must engage in advertising and distribution, which can involve costs such as:

• Advertising costs: Advertising can help promote the film and build awareness for its release. Advertising costs can range from a few hundred to several thousand dollars depending on the type and complexity of the ad campaign.

• Distribution costs: Filmmakers must also cover distribution costs in order to get the movie into theaters and for sale on video platforms. These costs can range from a few hundred dollars to several thousand dollars depending on the number of platforms the movie will be released on.

• Promotion costs: Promotion costs can include things like posters, flyers, and other materials used to promote the movie. These costs can vary depending on the type and quantity of promotional materials needed. In conclusion Producing a movie in Nigeria is a complex and costly process, and filmmakers must consider all of the costs associated with pre-production, production, post-production, advertising and distribution. As discussed above, these costs can vary greatly depending on the type and complexity of the film, and it is important for filmmakers to properly budget for each phase of the production in order to ensure a successful movie release.

How To Cut Costs When Making A Movie in Nigeria? Although making a movie in Nigeria can be expensive, there are several ways to keep production costs down. Here are some tips to help you save money when making a movie in Nigeria.

• Choose the right cast & crew: Choosing the right cast and crew for your project can be the key to a successful and cost-effective production. Hiring experienced and qualified professionals can significantly reduce the costs associated with mistakes or delays in production.

• Negotiate: Negotiating with vendors and talent can help you save on costs. Try to get discounts, deals, or favors wherever you can.

• Utilize resources: The Nigerian film industry is full of resources and opportunities that can help you keep your budget low. Look for free or low-cost filming locations, props, equipment, and other resources.

• Reuse & Recycle: Where possible, try to reuse and recycle resources whenever you can. For example, if you’ve made use of a prop in an earlier film, you may be able to use it again for future projects without having to purchase or rent a new one.

Conclusion: The cost of producing a movie in Nigeria can vary greatly, depending on the size and scope of the production. It is important for filmmakers to do their research and be aware of typical costs associated with movie making in Nigeria before they embark on a project. By understanding these costs and planning ahead, filmmakers can help ensure that their production is successful and runs on budget, additionally Shooting a movie in Nigeria can be a fun, rewarding, and cost-effective experience for filmmakers.

Top 6 Free Digital Art Software For Beginners

Digital Art software has revolutionized the way that artists create their work. A digital art piece may look nearly identical to a traditional art piece, but the process of creating it is completely different. Digital art software allows the user to produce digital art using a combination of illustration, painting, 3D modeling, animation, and photography.

The explosion of new digital tools that enable artists to create works of art quickly and with precision has opened a world of possibilities for novice artists. Aspiring artists no longer need to rely solely on traditional materials and long hours of study. With access to the right software, anyone can create professional-looking art quickly and easily.

This article will discuss the top five free digital art software options for beginners. Each of these digital art tools provide excellent features for the novice artist at no charge. They are listed below in no particular order.

Top 6 Free Digital Art Software for Beginners

  1. Inkscape: Inkscape is a powerful vector graphics editor that allows users to create graphics for web, print, and digital art. The program is easy to use and offers a great selection of intuitive tools and features, such as the Pen tool, Node tool, and Path tool. Inkscape also provides a sizable library of clip art, backgrounds, and brushes. Inkscape is available for Windows, Mac, and Linux operating systems.
  • Krita: Krita is an open-source digital art software for both Windows and OSX that has been in development since 2004. It contains many of the features of professional software packages, but without the hefty price tag. It has a wide range of brushes and tools to create digital paintings, comics, illustrations, and more. The interface is intuitive and inviting, making it perfect for those just getting started with digital art. Krita is also highly customizable with layer support, blend modes, colour palettes, and other advanced features.
  • GIMP: GIMP is an open-source image editor that started out as a Linux application but is now also available for Windows and OSX. It offers a wide array of features for digital artwork, including layer support, filters, transform tools, and plenty of brushes. Its user interface is surprisingly intuitive, but can take some getting used to for those who have no experience with digital art software
  • MyPaint: MyPaint is a free digital painting software for Windows, Linux, and OSX. It is designed for creating digital artwork and is highly customizable. It includes an array of undos and redos, numerous brush options, and layer support. Its abundant brushes make it perfect for painting, sketching, and creating illustrations. It also has a colour swatch, so you can easily access the colours you need without searching through menus.
  • ArtRage5: ArtRage 5 is a digital painting and drawing program that offers a great selection of realistic painting tools. It enables the user to simulate a wide range of traditional art tools, from airbrushes to markers and pencils. ArtRage 5 also allows the user to paint with layers, and it includes a great selection of canvases and special effects. ArtRage 5 is available for Windows and Mac operating systems.
  • Paint.NET: Paint.NET is a free image editor with a range of powerful tools. It supports a variety of image formats such as JPEG, BMP, GIF, PNG, etc. and is a great choice for editing and retouching photos. Paint.NET comes with a variety of tools from effects and layer support to drawing tools and texturing tools.

These are the top 6 free digital art software for beginners. Each of them offers a range of helpful features and tools for digital art and design. Whichever program you end up choosing, you can be sure that you’ll have a great start in the world of digital art. So, get creative and start digitalizing your art today!

Best Animation Schools In Nigeria

Animation has grown to become a viable field of study in Nigeria, and many schools and universities have adopted this as a major course of study. Numerous animation schools have also been established offering professional animation courses and workshops. Animation in Nigeria is slowly becoming an increasingly growing industry with more animators beginning to get commissions for projects.

Animation is a visual art that combines motion and art to create images, stories, and characters for an audience. It is used in video games, movies, television, websites and other media outlets.

 Animators create characters, backgrounds, motion, and all other aspects of the animation. Animators create graphic stories, set up scenarios, characters, and movement that are used to tell a story or create an effect. In today’s world, animators are using the latest technology equipped with software and tools to create beautiful, mesmerizing animations that grab the attention of their audience.

Animators study, practice, and use digital art software to create realistic animations and visuals for video games, television shows, and movies. For those who are looking to excel in the art of animation, these are the best animation schools in Nigeria.

Animation Schools In Nigeria

  1. Kennysoft Film Academy: Kennysoft Film Academy is one of the leading animation schools in Nigeria. It offers quality education and training courses in a wide range of digital animation techniques, including 3D animation, motion graphics, and illustration.

The institute also offers internships, hands-on workshops, industry-level software and equipment, and tutoring from experienced professionals. Graduate programs are also available in which students can earn professional certificates in digital animation.

2.  Lagos state university: Lagos state university is one of the leading animation schools in Nigeria, and the first one to offer digital animation courses for Nigerian students.

Lagos state university digital animation course focuses on learning and training in digital film making, 3D modelling and animation, motion design and visual effects, storyboarding and concept design, and more.

The school offers courses at both undergraduate and graduate levels, with students earning diplomas and certificates as well as associate and postgraduate degrees. Students also get to attend lectures, workshops and seminars from international industry professionals.

  • Orange VFX: Orange VFX is a renowned animation school in Nigeria, which provides quality

education and training in 3D animation and digital media. The school offers different courses in digital media, 3D animation, motion graphics, VFX, and more. They also provide hands-on experience and industry-level software and equipment.

  • EarlyBell: EarlyBell is a leading animation school in Nigeria that offers courses in digital media, 3D animation, motion graphics, and many more.

They have experienced staff and industry-level facilities available. Students can also take part in internships, workshops, and even industry-level software and equipment to enhance their skills.

  • EbonyLife Creative Academy: Based in Lagos, EbonyLife Creative Academy offers comprehensive courses in 3D modeling and animation, game design and development, and motion graphics. The institute also provides state-of-the-art equipment and a well-equipped studio. It offers multiple levels of courses to suit different skill levels and interests, and also provides apprenticeship opportunities.

These are some of the best animation schools in Nigeria. Each institute has its own unique offering, but all guarantee to provide a comprehensive animation education with the necessary skills, theory and practical application. Many of these schools also feature equipment and software which meet industry standards, ensuring that graduates will be well-equipped for a successful career in animation.

Effective Ways To Make Money Using Videos

There are whole lot of ways to make money using videos, in today’s digital world where more and more people are using the internet to make money. Making money online using videos is a great way to make some extra cash or even a full-time income. Videos can be used to promote products or services, create educational content, or simply entertain viewers. In this article, we will explore some of the best ways to make money online using videos. We will look at different types of videos and how to monetize them, as well as other strategies for making money online with videos.

Different type of ways to make money using videos

What Types of Videos Can You Make Money From?

The types of videos you can make money from really depend on your niche and goals. Some of the most popular types of videos for making money online include product review videos, tutorials, vlogs, and live streaming. For each of these video types, there are different ways to monetize them. We’ll explore some of those methods in more detail below.

Product Review Videos

Product review videos are a great way to make money online. These videos can be used to promote products or services that you or your sponsors are selling. The key to success with product review videos is to be honest with your opinions and to provide helpful information. Viewers are more likely to purchase a product or service if you can provide them with valuable insight and information.

To monetize product review videos, you can include affiliate links in the description or video itself. You can also use YouTube’s Partner Program to monetize your videos. With the Partner Program, you can earn money by displaying ads on your videos.

Tutorials

Tutorials are another type of video that can be used to make money online. Tutorials can be used to teach viewers how to do something, such as fix a computer or bake a cake. Udemy is a great platform for this. These videos are great for people who are looking to teach others something or to make money from their expertise.

To monetize your tutorial videos, you can include affiliate links in the description or video itself. You can also use YouTube’s Partner Program to monetize your videos. With the Partner Program, you can earn money by displaying ads on your videos.

Vlogs

Vlogs are video blogs that allow you to document your life and share your experiences with the world, Youtube is an example. Vlogs are great for people who want to make money online by showing off their personality and sharing their story.

To monetize your vlogs, you can include affiliate links in the description or video itself. You can also use YouTube’s Partner Program to monetize your videos. With the Partner Program, you can earn money by displaying ads on your videos.

Live Streaming

Live streaming is a great way to make money online. Live streams allow you to interact with your viewers in real-time and build relationships with them. Live streams can be used to promote products or services, provide educational content, or simply entertain viewers.

To monetize live streams, you can include affiliate links in the description or video itself. You can also use YouTube’s Partner Program to monetize your videos. With the Partner Program, you can earn money by displaying ads on your videos.

Other Strategies for Making Money Online with Videos

In addition to monetizing your videos, there are other strategies you can use to make money online with videos. Here are some ideas:

Create a Membership Site

Creating a membership site is a great way to make money online with videos. With a membership site, you can charge viewers a monthly fee to access your videos. This is a great way to create a recurring income stream.

Sell Merchandise

Selling merchandise is another great way to make money online with videos. You can sell t-shirts, mugs, hats, and other items with your logo or designs. This is a great way to make some extra money and build brand awareness.

Create an Online Course

Creating an online course is a great way to make money online with videos. You can create a course on any topic you’re knowledgeable about and charge viewers a fee to access your videos. This is a great way to make money while helping others learn something new.

Conclusion

Making money online with videos is a great way to make some extra cash or even a full-time income. There are many different types of videos you can create and monetize, such as product review videos, tutorials, vlogs, and live streaming. You can also use other strategies to make money online with videos, such as creating a membership site, selling merchandise, or creating an online course. Whatever type of videos you create or strategies you use, remember to be creative and stay consistent with your content. With the right strategy, you can make money online with videos.

Effective ways to create social media videos that goes viral

Creating an effective social media videos that go viral is a challenging task. Viral videos are those that capture the attention of millions of people and spread rapidly across various platforms. To create a video that goes viral, you need to keep in mind some essential tips. Creating a social media video is the ultimate goal for many content creators, influencers, and businesses. However, there is no magic formula that guarantees success. There are various social media platforms videos can go viral; we have Tiktok, Instagram, Facebook ,etc.

Keep reading for a breakdown of what going viral means and how to go viral.

What does going viral mean?

‘How to go viral’ is a very different thing in 2023 than it was around the birth of social media. Back in the mid-2000s, a viral video was usually something goofy and random on YouTube – there are countless millennials who can recite a bunch of off-the-wall llama cartoons by heart.

Today, going viral usually means a video – sometimes a picture or story – spreading across the internet. Nine times out of ten, it does so via social media platforms. Viral content can be relatable, taboo, myth-busting, or just downright weird; if it connects with people and gets them to spread it, it stands a chance of going viral.

How many views do you need to go viral?

There’s no strict definition for how many views you need to go viral. However, most people – and social media platforms – would define going viral as achieving more than five million views on one video within a week.

Other interpretations are less… scary. Some define going viral as: every time someone views or engages with your content, they share it and get at least one other person to do the same. On average. Still, these are massive goals. How do you make it happen? Searching for viral content.

How do you make a post go viral?

There’s not one watertight method for going viral. Some of the biggest hits are just pure luck, while others are carefully crafted. Social media has revolutionized the way we communicate and consume content. With the rise of video content, it has become easier than ever to create and share viral videos on social media platforms. Here are some tips on how to create social media videos that have the potential to go viral:

7 Effective ways to create social media videos that goes viral

  1. Keep it Short and Sweet: Attention spans are short, and people are more likely to engage with short, snappy videos. Try to keep your videos under 60 seconds.
  2. Start with a Hook: The first few seconds of your video are critical. Make sure to grab your viewer’s attention right away with a compelling hook or story.
  3. Focus on Quality: A high-quality video will help your content stand out in a sea of low-quality content. Invest in good equipment and take the time to edit your videos carefully.
  4. Keep it Entertaining: People share content that entertains them. Make sure your video is fun, informative, or emotionally engaging.
  5. Know Your Audience: Understand who your target audience is and what they’re interested in. Create videos that speak directly to them and their needs.
  6. Utilize Trending Topics: Pay attention to trending topics and hashtags and create content that taps into those trends.
  7. Use Captions: Many people watch videos on social media with the sound off. Use captions to ensure your video’s message is still conveyed.

Creating a viral video is no easy feat, but by following these tips, you can increase your chances of success. Remember to be creative, authentic, and consistent, and your social media videos will be on the path to viral success.

Introduction to Storytelling 101

Today we will be looking at Introduction to Storytelling 101; Storytelling is an art form that has been around for as long as human civilization has existed. From ancient times to present day, stories have been used to captivate audiences, share lessons, and pass down cultural values.

Storytelling is an essential part of our lives, and learning how to tell stories effectively can be a powerful tool for communication and personal growth. In this article, we will explore the basics of storytelling, including how to craft stories for different purposes and how to engage audiences.

We will also discuss the importance of storytelling and how to use it to your advantage.

Introduction to Storytelling 101: What Is Storytelling?

Simply put it is the art of connecting with your audience, keeping them engaged, relating to their emotions and to their brains, and leaving a memorable impression. Budgets, celebrities, lights, lenses, all help with this, but they are nothing without a great story.

Storytelling is the act of telling stories. A storyteller is a person who tells stories in a creative and engaging way.

Storytellers often rely on techniques such as characterization, plot, setting, and theme to captivate their audience and create an emotional connection.

The goal of storytelling is to communicate a message or lesson to the listener. Storytelling is an effective way to teach lessons, share experiences, and inspire others. Storytelling can also be used to entertain, to persuade, or to drive home a point.

Types of Storytelling

There are many different types of storytelling, each with its own purpose and style.

Some of the most common types of storytelling include:

Folktales: Folktales are stories that have been passed down from generation to generation and are often used to teach lessons or impart wisdom.

Personal Stories: Personal stories are narratives told from the perspective of the storyteller. The storyteller can use the story to teach a lesson, share an experience, or just entertain the audience.

Mythology: Mythology is a type of storytelling used to explain the world and its natural phenomena. It is often used to explain why things are the way they are.

Fables: Fables are stories with a moral lesson. They usually involve animals or other creatures that act as characters in the story.

Fantasy: Fantasy stories are stories set in imaginary worlds or alternate realities. They often involve mythical creatures, magical powers, and other elements of the supernatural.

Tips on How to Craft a Story

  1. Use The Power Of Emotion

Engage readers with emotional content. Readers that feel emotionally invested in the characters or story won’t want to put the book down. After all, emotion often overrides reason in the human brain (compelling reasonable people to stay up all night reading).

  • Make Memorable Characters

Character and event are inseparable, because a person is what happens to them. You might think of this as a distinction from films, where actors are cast into pre-existing roles. But a novel is a character interacting with events over time.

Your job as a writer is to learn about your character by observing how they interact with the world around them. Characters—like real people—have hobbies, pets, histories, ruminations, and obsessions. It’s essential to your novel that you understand these aspects of your character so that you are equipped to understand how they may react under the pressures of events they encounter.

  • Create Characters That Resonate With Readers

It’s important for readers to feel connected to your characters. Think about what you can do to make them seem more real to the audience. Research facts, build backstories and create character profiles to ensure they are truly authentic.

  • Give Your Plot a Twist

Any good story will include a few plot twists and red herrings. Read on to find out more.

Include at least two or three twists in your story. These helps keep readers engaged, especially in the middle of your book when your plot might otherwise start to drag. Carrying readers through the middle of a story is challenging, and there needs to be enough excitement to keep them reading to the end. A great twist will surprise the reader and turn their whole understanding of the story on its head. For more tips on story plot, check out this comprehensive guide to plot here.

Trick your readers by planting “false leads.” Also known as “red herrings,” these are details added to purposefully mislead people and prevent them from predicting an outcome. While adult mysteries are filled with carefully hidden clues, children’s horror novels should be packed with tricks to lead kids astray and thereby surprise them even more when something (like the true identity of a monster) is revealed. Read more about red herrings and false leads here.

A “cliffhanger” is a device that compels readers to find out what happens next in a story. Writing great cliffhangers is key to making your book a page-turner and it’s one of the easiest ways to make your writing more suspenseful. Some writers might feel it to be a “cheap trick” or an easy gimmick, but it’s a tried and true way to get people to read—and keep them reading. Read more about cliffhangers and how to write them in this guide.

Elevate Your Writing skills from So-So To Spectacular!

Great writing requires more than an original idea, compelling characters, or a scintillating plot. As a storyteller you need all of these to be successful, but writing–and writing well–also demands an entirely different skill set. “Spellbinding Sentences” arms you with the tools you need to master the power of the English language.

Want to Become a Better Writer?

Whether you’re writing as an artistic exercise or trying to get the attention of film production houses, learning how to craft a good mystery takes time and patience. Master of suspense enrolling with Kennysoft film academy you will be unveiled to step-by-step process for turning ideas into gripping narratives and methods for researching like a pro, crafting characters, and sustaining suspense all the way to a dramatic surprise ending.

Want to become a better writer? Kennysoft Film Academy provides exclusive lessons on plot, character development, creating suspense, and more, all taught by industry leaders at Kennysoft film academy

6 Reasons Why You Should Use Videos For Facebook Ads

The world of online marketing is forever changing, and one of the most popular tools used to increase visibility and engagement is Facebook Ads. With such a large audience available to you, it’s no wonder that businesses are turning to this platform to promote their products, services, and brand. One of the most effective ways to reach your target audience is through videos

Video ads are an effective way to reach a large audience on Facebook. They’re eye-catching, engaging, and can spread your message quickly and effectively.

Facebook has become one of the most popular platforms for marketing campaigns, and one of the best ways to reach a wider audience is through video ads. Videos can help your business reach more people, build brand recognition, and engage potential customers with your message

According to PubMatic’s Global Digital Ad Trends report, nearly three-quarters of advertisers plan to increase their digital video ad budgets between 2019 and 2020 and only 1% of advertisers plan to decrease spending:

Video ads have evolved from being one piece of your overall digital advertising plan, to possessing a critical role in engaging potential customers. In fact, HubSpot research states that more than 50% of consumers want to see videos from brands — more than any other type of content:

We all know the power of video marketing and its potential to drive engagement and conversions. But what about using videos for Facebook Ads? With billions of people around the world using Facebook, it’s no surprise that businesses are now turning to this powerful platform to promote their products and services. And one of the most effective ways to do this is through video ads.

Here are 6 reasons why you should use videos for Facebook Ads:

1.      Videos Capture Attention

Videos are one of the most engaging forms of media and can capture the attention of viewers in a way that text or images alone cannot. Research has shown that videos are far more likely to be shared than text-based content, which means that your ad can spread quickly and expand your reach.

2.      Videos Increase Engagement

Videos are also more likely to engage viewers and encourage them to take action. Studies have shown that viewers are more likely to comment, like and share videos than they are with other forms of media. This makes it an ideal tool to build your audience and increase engagement with your brand.

3.      Video ads have higher a click-through rate

The fact that video ads tell a better story than typical banner ads makes the former not only better at engaging audiences but also getting more clicks.

According to a study done by Smaato, the average CTR of video ads in mobile apps is 7.5 times higher than for display ads. Facebook video ads also have higher CTR than image ads. ClearPivot, a digital marketing agency saw video ads exponentially drive more clicks than image ads for their clients –by as much as 20 to 30% more clicks.

When Cardinal Digital Marketing A/B tested a video versus an image ad for a travel and tourism brand, they found that with all other factors being the same, video ads generated a 47% higher CTR, despite Facebook generating higher impressions for the image-based ads.

Though video ads are more time consuming and expensive to create, their ability to effectively narrate your story allows you to engage more prospects and get more ad clicks.

Facebook video ads

Facebook offers advertisers a wide variety of video ads to choose from. They allow you to reimagine the way you reach your audiences with the following placements: in-stream, stories, and feed.

Here’s a list of Facebook video ads you can create:

  • Slideshow video ads: The ad type allows advertisers to incorporate images and sound to create video-like ads to narrate product stories on desktop and mobile devices at every connection speed. You can also use existing videos, instead of using images.
  • Stories: Facebook Stories Ads are vertical, visual advertisements placed in the Stories feed on mobile devices. Advertisers can use video on Facebook Story Ads.
  • Carousel ads: The Carousel ad format allows you to showcase up to ten images or videos within a single ad, each with its own link. Advertisers have more creative space within an ad, which lets you highlight different products, add specific details about one product, service or promotion, or tell a story about your brand that develops across each carousel card.
  • Collection ads: The ad format helps your prospects transition from discovery to purchase in a smooth and immersive way. Each collection ad features a primary video or image with four smaller accompanying images below in a grid-like layout. Customers who tap on your collection ad to browse more are taken to a fast-loading visual post-click page powered by Instant Experience:
  • Instant Experiences: Facebook Instant Experiences are mobile-optimized and are designed to capture the complete attention of your audience. Within an Instant Experience, prospects can watch engaging videos and photos, swipe through carousels, tilt to pan, and explore lifestyle images with tagged products — all within a single ad:

4.      Videos can be used to tell stories:

 Videos are a great way to tell stories and connect with your audience on an emotional level. You can use videos to show people how your product or service can make their lives better or easier.

5.      Engage with Potential Customers

Videos are an effective way to engage potential customers and give them a better understanding of your product or service. You can use videos to demonstrate how to use a product, show off its benefits, or explain how it can be beneficial to the customer.

6.      Reach a Wider Audience:

Videos allow you to reach a much wider audience than traditional text or image-based ads. They’re more visually engaging, and they can capture the attention of viewers who may not have otherwise paid attention to your ad.

Conclusion:

You should be using Video ads for your Facebook advertising because they are more likely to be seen and remembered by viewers than traditional ads. People are more likely to watch a video than read a lengthy article, and videos are more likely to show up in search engine results.

Conclusion:

So are you convinced? Let me know how you’ll be using Facebook video ads in the comments section below.

How To Make Money Online Using Videos

If you’re reading this it means you want to learn practical ways on how to make money online using videos and want to create videos for profit, that’s great. You might also be looking for a way to monetize them too. Let’s look into that and get started on your business!

In this piece, you’ll learn practical ways on how to make money online with videos. Even if YouTube is not the right place for you, there are ways to make money off of videos that you create. It can be easier to monetize your content with the correct platforms than ever.

Just so you know we live in a digital world where more and more people are using the internet to make money. Making money online using videos is a great way to make some extra cash or even a full-time income. Videos can be used to promote products or services, create educational content, or simply entertain viewers. In this article, we will explore some of the best ways to make money online using videos. We will look at different types of videos and how to monetize them, as well as other strategies for making money online with videos.

Practical Ways On How To Make Money Online Using Videos

  1. Get Paid On YouTube for Uploading Videos.

There are some superb ways to make money on YouTube – such as displaying ads on subsequent videos or running a merchandise shop. If your business model is OK with ads, that is excellent news.

Unfortunately, The YouTube Partner Program is not open to all countries. Only eligible countries will be able to apply for a chance at joining the program. You must also have 1000 subscribers and 4000 hours of video views to apply in the last 12 months.

You’ll need to generate a lot of clicks and views to earn money in the video advertising space. Expect $1, $2 CPM.

If you’re finding a way to take your YouTube videos to the next level, there are a few ways to do that. One of those ways is through creating 360-degree content.

It’s been proven that videos can have many benefits for a business. They are easy-to-view, engaging ways to build trust with your customers. You can use videography to help promote your products or review other products

Creating a video for your target audience is as simple as:

· Finding your specific audience.

· Writing valuable tips for them.

· Linking them to the product you want to promote and redirecting them from your video with links in the description.

  • Product Review Videos

Product review videos are a great way to make money online. These videos can be used to promote products or services that you or your sponsors are selling. The key to success with product review videos is to be honest with your opinions and to provide helpful information. Viewers are more likely to purchase a product or service if you can provide them with valuable insight and information.

To monetize product review videos, you can include affiliate links in the description or video itself. You can also use youtube’s Partner Program to monetize your videos. With the Partner Program, you can earn money by displaying ads on your videos.

  • Upload Videos With Dailymotion.

Dailymotion is a popular video publishing platform that lets you sell your videos, just like youtube. It might not have as many users, but it allows you to provide content people want to buy and share.

Videos are another way to make money quickly and easily. Just upload your video on dailymotion and embed it on your site.

Pre-roll ads are an amazing way to get potential customers to watch the whole video, and full banner ads will drive traffic and generate profits for your youtube channel.

Payout is in GBP, EUR, or USD. You are paid via Payoneer and paypal.

You can upload your videos on dailymotion and embed them on your blog. The video quality differs between sites, but dailymotion could increase traffic to your blog by 3x.

By starting with youtube and moving on to dailymotion, you’re taking more steps towards success. You’ll learn how to earn money by uploading videos and building a following.

  • Make Money Watching Videos.

Sometimes it doesn’t pay to set up your channel and monetize videos. There are a few companies that pay you.

Swagbucks is an awesome way to make extra cash while doing what you already enjoy. Whether you’re shopping, taking surveys, or watching videos, give Swagbucks a try and start earning today!

Get a $5 bonus just by signing up; you can become a top-tier user and access some cool perks, like videos, emailed surveys, and more.

Swagbucks was founded in the US and has become a global brand, reaching approximately 11 million members & 40,000 advertisers within three years.

  • Be Part Of Adsense For Video Programs.

Google’s youtube Partner is a popular program where advertisers can connect with influencers who have access to large followings on youtube.

Adsense is a convenient platform for creating video ads and getting them in front of the right audience. That’s why businesses everywhere use it for advertising their products or services. It’s called ‘adsense for videos’.

If you’re looking to earn more money with your videos, it may help to show pre-roll advertising and adsense banner placement on your videos. This can increase your revenue each month and make a difference in your income.

You don’t need a lot of views or traffic to get started. Remove that limit with In-Video Advertising Networks.

It’s an ad that works independently, appearing in your video as product placement. You can also use it as a pre-roll or with one of your many sponsors.

  • You can do it in 3 different ways:

1.) Embed dailymotion Videos: Once you enable monetization on dailymotion, you can embed individual videos or use widgets that show related videos automatically.

You earn revenue by displaying pre-, mid-, and post-roll ads – ads that will appear before, on-pause and after the video

2.) Embed Mediavine videos: Mediavine is an ad management service to display premium and high-paying ads on your blog. Blogs that meet the requirements can get access to exclusive advertising opportunities.

The way your videos are being viewed can help you with revenue. Your videos can also be hosted for free. You’ll save on bandwidth and hosting costs with a custom video player.

You might have never realized that you can use a video player with no content other than what belongs to you. It helps you make sure nothing suspicious happens when viewing your content on your website and makes it easier for potential audiences to find what they’re looking for.

3.) Join ad networks with in-video ad format: In-video ad formats don’t have hosting features.

You still have to embed YouTube videos, add the necessary codes, and detect which player to insert ads on.

  • Tutorials

Tutorials are another type of video that can be used to make money online. Tutorials can be used to teach viewers how to do something, such as fix a computer or bake a cake. These videos are great for people who are looking to teach others something or to make money from their expertise.

To monetize your tutorial videos, you can include affiliate links in the description or video itself. You can also use youtube’s Partner Program to monetize your videos. With the Partner Program, you can earn money by displaying ads on your videos.

  • Live Streaming

Live streaming is a great way to make money online. Live streams allow you to interact with your viewers in real-time and build relationships with them. Live streams can be used to promote products or services, provide educational content, or simply entertain viewers.

To monetize live streams, you can include affiliate links in the description or video itself. You can also use youtube’s Partner Program to monetize your videos. With the Partner Program, you can earn money by displaying ads on your videos.

Other Strategies for Making Money Online with Videos

In addition to monetizing your videos, there are other strategies you can use to make money online with videos. Here are some ideas:

  • Create a Membership Site

Creating a membership site is a great way to make money online with videos. With a membership site, you can charge viewers a monthly fee to access your videos. This is a great way to create a recurring income stream.

  • Sell Merchandise

Selling merchandise is another great way to make money online with videos. You can sell t-shirts, mugs, hats, and other items with your logo or designs. This is a great way to make some extra money and build brand awareness.

  1. Create An Online Course

Creating an online course is a great way to make money online with videos. You can create a course on any topic you’re knowledgeable about and charge viewers a fee to access your videos. This is a great way to make money while helping others learn something new.

Sell Your Video Skills Online

Edit videos online and get paid for your skills. Look for video editing jobs on Fiverr, peopleperhour, or seoclerks.

You can fix your price and work at your own pace.

  1. Drive Sales With Video Marketing.

Make a video today to start promoting your products. Make it as short and descriptive as possible to be in every search engine and easily findable online.

Add a CTA within the video description or at the end of the video.

Conclusion

Making money online with videos is a great way to make some extra cash or even a full-time income. There are many different types of videos you can create and monetize, such as product review videos, tutorials, vlogs, and live streaming. You can also use other strategies to make money online with videos, such as creating a membership site, selling merchandise, or creating an online course. Whatever type of videos you create or strategies you use, remember to be creative and stay consistent with your content. With the right strategy, you can make money online with videos.

Best 8 Strategies On How To Create Social Media Videos That Goes Viral

How do i create social media videos that goes viral is something a whole lot of people have been asking and today we’re going to gift you 8 different strategies on how to create social media videos that goes viral.

Creating a viral social media video is not an exact science, but there are a few key strategies that can increase your chances of success.
Also know that there’s no one formula to attracting viral success. And keep in mind: going viral is a bonus—not a strategy, and certainly not a reliable solution for slow channels. Video virality is short-lived, and so is the benefit that comes from it.
That said, understanding some of the common elements of viral videos can make your content more discoverable and engaging, increasing your chances of going viral.
In this guide, we will give you expert tips on video and social media so you can learn the theory behind, how to make a viral video and what to do when it happens. Let’s dive in.

What makes a video go viral?
They aren’t promotional
First things first, if you want to create a viral video then you need to leave your ego at the door. And by ego, we mean your product or service.
Viral videos don’t talk features, benefits, or pricing; they tell a story. If you’re trying to create a video that’s going to go viral then the focus should be on raising brand awareness, rather than trying to jump right to the sale.

Strategies On How To Create Social Media Videos That Goes Viral

⦁ Define your goals
Knowing you want something to go viral isn’t enough for a solid social media marketing strategy. You also need to know why you want your video to go viral.
Are you looking for brand awareness? Hoping to grow your online following? Or do you want to generate conversions?
Each purpose will require your team to create different videos for audience members at different stages of the funnel. Know your goals before you begin production.

⦁ Know your audience
Understand who you are trying to reach and what type of content they are likely to engage with. This will help you create a video that is tailored to their interests and will be more likely to be shared.

⦁ Keep it short and sweet
Attention spans are short, especially on social media. Keep your videos under one minute to increase the chances that people will watch it all the way through.

⦁ Try to be relatable

Viral videos heavily rely on sharing. Your viewers will share your video with their friends and family if they connect with it.

Being relatable boils down to being your raw and honest self. In the end, we’re all human and have never had a unique experience. Use that to your advantage and connect with your audience.

Do you have a specific pet peeve? Are you feeling particularly isolated and want to reflect on your feelings? Just talk to your camera like it’s your friend. People are bound to relate, find it funny, or empathize with you.

In the end, all we’re looking for is human connection.

⦁ Be consistent

The chances of making a viral video on your first try are pretty slim.
Don’t be discouraged, it’s a perfect opportunity to find your niche and grow your audience.
Try posting on a consistent schedule multiple times a week. You’re bound to get more views if you post more frequently and consistently. And who knows, maybe the next one you post will go viral!
Use humor: Humor is one of the most effective ways to make a video go viral. People love to laugh, and a funny video is more likely to be shared than a serious one.

⦁ Use Influencers
Partnering with influencers can help your video reach a larger audience. Influencers already have a large following and can help you get more views and shares.

⦁ Optimize for mobile
With more and more people watching videos on their smartphones, it’s important to optimize your video for mobile devices. This means using a horizontal format and keeping text and graphics simple.

⦁ Use hashtags and call to action
Use hashtags and include a call-to-action at the end of your video. This will make it easier for people to find your video and will encourage them to share it with their friends.

So how can you guarantee that your video will go viral?
You can’t.
If there was a formula for creating a viral video, then we’d all be doing it. Unfortunately, viral videos tend to be the exception, rather than the rule.

But does that mean you should give up on video marketing? Absolutely not!
As marketers, we shouldn’t be putting all of our efforts into trying to go viral. Sure, it looks great on paper, it gets loads of shares, comments, likes, publicity…but is it really attracting your audience?
Because that’s where your focus should be.

Your audience may not be in the millions, but when it comes to your business, they are the only people who you need to get on board. That’s not to say that you can’t create a video that covers all of the above points, nor does it mean you can’t create a video that focuses on raising brand awareness:
It’s just Important to remember that the people you need to win over are the people who will actually buy your product or service.

Remember, creating a viral video is not an easy task, but by following these strategies, you can increase your chances of success.

5 Best Ways to Building An Effective Social Media Growth Strategy

Building an effective social media growth strategy plan is an essential thing to do in today’s marketing world because the use of social media has become an essential part of modern-day marketing.

It has become an invaluable tool for businesses to engage with their customers, build brand awareness, and drive sales. As such, its no surprise that many businesses are investing in social media growth strategies to ensure they remain competitive in their respective markets.

A well-thought-out and properly executed social media growth strategy can help businesses increase their reach, engage more customers, and even improve their bottom line. However, many businesses struggle to develop an effective social media growth strategy that produces real results.

This article will provide an overview of the key elements of a successful social media growth strategy and offer practical tips on how to put it into action.

5 Best Ways to Building An Effective Social Media Growth Strategy

  1. Identify Your Audience

The first step in creating a successful social media growth strategy is to identify your target audience. This means researching their demographics, interests, and habits so you can tailor your content and messaging to appeal to them. You should also look at the platforms they use, as this will help you decide where to focus your attention.

For instance, if your target audience is mainly young adults, you should focus on platforms such as Instagram, Snapchat, and YouTube.

  1. Develop Your Content Strategy

Once you’ve identified your target audience, you need to develop a content strategy that resonates with them. This means creating content that adds value, entertains, educates, and engages your audience. Research your target audience’s interests and create content tailored to their needs.

You should also consider their preferred content formats, such as videos, images, articles, and polls.

Finally, you should create a content schedule and stick to it. This will help you stay consistent and ensure that you post regularly.

  1. Engage With Your Audience

Engaging with your audience is a key component of any successful social media growth strategy. This means responding to comments, answering questions, and engaging in conversations.

You should also consider using social listening tools to keep track of conversations about your brand and industry.

This will help you stay on top of the latest trends and identify opportunities to engage with your audience.

  1. Invest In Paid Advertising

In addition to organic content and engagement, investing in paid advertising is an important part of any social media growth strategy. Paid ads allow you to reach new audiences, increase brand awareness, and generate leads. When creating your ads, make sure you use the right targeting options to ensure they reach the right people.

You should also consider using A/B testing to optimize your ads for maximum performance.

  1. Measure

And Analyze Your Results

To ensure your social media growth strategy is successful, you need to measure and analyze your results. This will help you identify what’s working and what needs improvement. You should track key metrics such as followers, engagement, and website traffic. You should also use analytical tools to measure the performance of your content and ads.

This will help you refine your strategy and optimize your efforts for maximum results.

Conclusion

social media is an essential part of any modern marketing strategy. Developing an effective social media growth strategy can help businesses reach new audiences, build brand awareness, and drive sales. To ensure your strategy is successful, you need to identify your target audience, develop a content strategy, engage with your audience, invest in paid advertising, and measure and analyze your results. By following these steps, you can create an effective social media growth strategy that drives real results for your business.

Credit: article was written with support from openai.com

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